Broadway General Manager: Demystifying the Most Important and Least Understood Role in Show Business


“Invaluable and entertaining- a must read for aspiring Broadway managers and producers!”

~Charlotte St. Martin, President, the Broadway League

“An absolutely indispensable theater lover’s guide to how Broadway works.”

~Peter Marks, Chief TheaterCritic, The Washington Post


“Peter Bogyo’s book is an invaluable guide to the work of a general manager and the way a gm fits into the process of making a commercial show. His love of his subject and of the theater shines through unmistakably in every chapter.”

~Tom Viertel, 6 time Tony® Award winning producer and Executive Director of The Commercial Theater Institute


Broadway General Manager: Demystifying the Most Important and Least Understood Role in Show BusinessBroadway General Manager: Demystifying the Most Important and Least Understood Role in Show Business is a fascinating, insightful, and entertaining glimpse into the normally closed world of theatrical general management. Penned by veteran Broadway insider Peter Bogyo, readers will gain an appreciation and understanding of what the business half of show business is all about.

For the first time ever, gain backstage access to the fast-paced and glamorous world of Broadway. Broadway General Manager is an invaluable resource that examines actual production and operating budgets for a Broadway show and shares contracts for award-winning actors, directors, and designers, all of which are analyzed extensively. Also included are in-depth discussions on such topics as:

  • How to get started as a general manager
  • Negotiating contracts
  • How the producing entity functions
  • Programming the box office
  • The issues related to hiring employees
  • Binding insurance
  • Financial overview
  • Maintaining the run of a show
  • What to do when sales start to slump
  • Closing a show
  • And much more

Laced with humorous insights and personal anecdotes, Broadway General Manager will delight both the average theater lover as well as individuals with a serious interest in commercial arts management.

From Allworth Press, the book is available now to order on Amazon.com.